Ah okay, some of us are less familiar with these crowd-funding terms and how they work. "Tier" means if people overall donate this amount, "Pledge" means you donate money but it doesn't necessarily mean you actually get anything when its done (right?). "Stretch Goals" are how much money they are trying to raise and if those things will become available if they get at least that much. After all is said and done, you are still buying a product (or not) and you can choose to buy the regular or fancy package with some exclusives and if you donated (?) you get special bonus items with your purchase.
Right now there is no game, only plans and concepts, but since these are major companies (with proper licensing), we're all trusting it will actually happen this time unlike the last anniversary fiasco.
Did I miss anything?
And so the game will not actually be shipping until around this time next year (once min fund raising has been met by Nov).
They will buy this game (if you market it and put it in regular stores) the same as if they will buy any other board game (beyond the "classics" like Clue, Monopoly, Trivial Pursuit, the endless character Chess Sets, Poker, etc). They re-released those crappy star wars board games for crying out loud (granted, they included "new" retro action figures and some probably bought them just for that) and they weren't anywhere close to $100 apiece new.
Again I think keeping this an internet exclusive targeted at hardcore hobbyist gamers is a big missed opportunity. There's certainly no harm in opening it up to the general public and cutting costs there would make a lot of sense. Maybe they should add some more tiers (to avoid tears)... $3 mil: Release in the UK; $4 mil: release to retail stores $5 mil: colored dice hand made in Germany.
Right now the general public has no idea this even exists. If they hear "Hero Quest" they'll think of the Bard and his beard, or "broodsword" jokes they saw on youtube.
Put out some cool commercials, advertise on social media (not just Twitter), throw it in stores. You're golden. Who would have thought Catan would become popular (granted that was just cardboard and colored wooden shapes) but still.
Again this is like making Monopoly into a deluxe package targeted at luxury collectors, rather than family game night type people looking for something new and/or nostalgic. The essence of Hero Quest was as a game FOR THE PEOPLE (not just hardcore role players, who already had D&D). If they had drastically expanded the game and made it into Warhammer Quest 2.0, I'd say sure, they ought to keep it as an online exclusive or sell it in specialty game shops and target collectors and hobbyists. If it is a limited run thing it will just go up in price and those people will be happy. I think whatever they can do to make it a mainstream release they should do so (even if that means adapting it into a cheap mobile game to generate interest beyond these forums and twitter). I'm not telling a big mega corp how to run their business, but I want to be able to be strolling through some big box store and point to the game section and be like "oh, this one is good, wanna pick it up" to a friend/family member. Even if they cut the price to $70, that'd be a good thing. Then they won't just sell to fans, they'll make more fans (not just the people we sucker--- I mean, invite into playing with our sets).
Edit: I guess Zombicide is $95 (at least it is now).
